Unica

Omnichannel Decision Engine for Enterprise Marketers

Latest Articles

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Marketing & Commerce | August 11, 2022
How to use AB Testing in HCL Unica Deliver?
A/B testing is essential for every marketer, to understand what gets them the most reach and value to their campaigns. Let's learn how we can do that in Unica Deliver.
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Marketing & Commerce | August 4, 2022
Let’s get started with Unica – Unica Plan – Part 2
Unica Plan can be configured as per the client's need and it is one of its powerful feature. Let's learn more about it in this blog.
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Marketing & Commerce | July 27, 2022
Let’s Get Started with Unica – Unica Plan – Part 1
Let's Get Started with Unica V12.1 - Unica Plan. Learn all about the Unica Plan module here. Learn to create a plan, a program and a projects.
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Marketing & Commerce | July 22, 2022
Managing preferences in Contact Central in Unica Campaign
How do you manage customer consent in Unica using Contact Central, in Unica Campaign, let's learn about it in this blog.
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Marketing & Commerce | July 13, 2022
Let’s Get Started with Unica – Unica Deliver – Part 2
Let's get started with Unica is a series to help beginners or marketers start with Unica as a product and this time it is Unica Deliver Part 2
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Marketing & Commerce | July 4, 2022
Rich Media in Marketing
Using rich media in your marketing strategy can result in an increases engagement and higher ROI. Let's understand in detail here.
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Marketing & Commerce | June 23, 2022
Let’s Get Started with Unica – Unica Deliver – Part 1
Let's get started with Unica is a series to help beginners or marketers start with Unica as a product and this time it is Unica Deliver.
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Marketing & Commerce | June 17, 2022
Unica Journey Accelerator
Managing templates in Unica Journey is also now much easier with enhanced search, categorization into folders. Let's learn more about it.

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