Unica

Omnichannel Decision Engine for Enterprise Marketers

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Marketing & Commerce | November 30, 2021
Unica 12.1.2 Marketing Platform Winter Release
Latest Winter update to the Unica 12.1 cloud native integrated marketing platform – Unica 12.1.2. It provides marketers powerful features to engage customers.
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Marketing & Commerce | November 22, 2021
Case study: Cognos upgrade from v10.2.x to v11.0.9 and configure with Unica v11.1
Only marketers can understand and resonate with the purpose reporting fulfills in terms of whether the marketing strategies they are adopting are going in the right direction or how to further improve them.
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Marketing & Commerce | November 4, 2021
Configuring ELK components in Unica Discover 12.1.2
When we are asked what is Elasticsearch used for ? Some of you may say it is an indexing tool, or an analytics solution, maybe some will answer it is an unstructured database, a Big data software or even some may think it's like Google search with autosuggest on your complex data. It is actually all of the above and more... But... What is Elasticsearch? Throughout the years it has evolved to become a complete solution known as the ELK stack, a simple, fast and scalable ecosystem that had become popular for exploring your complex data. The ELK Stack is a collection of three open-source products — Elasticsearch, Logstash, and Kibana. ELK is one of the few new-age frameworks which is capable of handling Big Data demands and scale. ELK Stack is designed to allow users to take data from any source in any format and search, analyze, and visualize that data in real-time. Logstash works towards parsing and transforming event data which is then passed on to Elasticsearch to be stored, searched and indexed. Kibana then accesses Elasticsearch DB to Explore, Visualize and Share. ELK has been utilized in the latest Unica Discover 12.1.2 to expose Discover logs, windows logs (Widows Event Viewer) and also to use ElasticSearch to search the log files. There is documentation on ELK Configuration that will help you learn more about the ELK stack in Unica Discover. In this blog, I'd like to consolidate the information from our documentation and provide clear steps on how to configure ELK in Unica Discover. Steps for configuring ELK components in Unica Discover  1. After Unica Discover 12.1.2 upgrade/installation, the "System Logs" will appear on the portal under "Discover." 2. Steps to configure ELK components on the portal. NOTE: If you are a new user or an existing...
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Marketing & Commerce | November 2, 2021
7 Killer Features in Unica Deliver
Unica Deliver has gone through an epic transformation over the past couple of years. Learn more about its capabilities in the new release.
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Marketing & Commerce | October 21, 2021
Interact Triggered Message Integration with Apache Kafka
Unica Interact Triggered Message capability is a popular module that is used by most of our customers. Learn about using it in Interact.

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