Version 12.1
Number of Posts: 15
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Number of Posts: 15
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Marketing & Commerce | November 30, 2021
Unica 12.1.2 Marketing Platform Winter Release
Latest Winter update to the Unica 12.1 cloud native integrated marketing platform – Unica 12.1.2. It provides marketers powerful features to engage customers.
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Marketing & Commerce | September 1, 2021
Unica Platform and Campaign system database migration using Campaign flowchart execution
Migrated Unica Platform/Campaign system database from one DB type to another using Campaign flowchart execution from the source environment. (Here, the goal is to migrate the Unica Campaign system DB IBM DB2 to MS SQL Server)
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Marketing & Commerce | July 20, 2021
The Time is NOW for Unica on HCL Now!
Unica on HCL Now continues Unica’s Cloud Native Journey, using the software you know and love! You can deploy it on your own private cloud.
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Marketing & Commerce | July 8, 2021
Privacy Matters: Unica is GDPR Compliant
As marketing management software, Unica, would involve personal data during two main activities: Data gathering and profiling and Targeting. Information related to customer interaction is collected to analyze the market and create unique customer profiles.
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Marketing & Commerce | April 12, 2021
Unica 12.1 Marketing Platform Spring Release: Platform FeaturePack 12.1.0.4
he Unica Spring Release strengthens the platform’s cloud-native foundation with more flexible deployments and a diverse stack. It deepens the integrated platform’s core capabilities with coverage for more social channels, better planning, rich Insights, and enhanced personalization.
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Marketing & Commerce | March 19, 2021
Unica’s Cloud Native Journey
With the release of Unica v12.1 this past summer, we introduced Unica as “an integrated, cloud native platform that powers precision marketing at scale.”
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Marketing & Commerce | February 17, 2021
Unica Campaign – Integration with Unica Journey
Campaign flowchart has capabilities to perform the segmentation. Using the Journey process box Campaign, send the audience’s information to Unica Journey.
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Marketing & Commerce | February 11, 2021
Unica Journey-Integration with Salesforce CRM
With Unica V12.1, HCL added Unica Journey as one of the prominent products in the Unica suite family. Unica Journey is a goal-based orchestration solution that can craft, execute, and visualize context-driven, personalized, multi-step omnichannel customer experiences.
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Marketing & Commerce | January 22, 2021
Unica Journey – Handling Dynamic Content using Decision and Engagement Split
HCL Unica Journey is a product developed for marketers, helping them design the entire customer journey using different capabilities of Unica Journey like Touchpoints, Engagement split, Decision splits, etc.
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