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Unica V12
Number of Posts: 5
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Number of Posts: 5
Marketing & Commerce | April 7, 2022
Unica 12.1.3 Marketing Platform 2022 Spring Release
UNICA 12.1.3 - this marketing automation platform provides essential updates such as real-time personalization playback, streamlined privacy, and compliance.
Unica Winter Release
Marketing & Commerce | November 30, 2021
Unica 12.1.2 Marketing Platform Winter Release
Unica 12.1.2 is a cloud native-as-a-service offering, HCL Unica on HCL Now, and powered by the HCL SoFy, the Solutions Factory for HCLSoftware.
Audience Session in Unica Interact
Marketing & Commerce | September 29, 2021
Linked Audience Sessions in Unica Interact
Unica Interact can handle child sessions inside a parent session and multiple audiences in the same session. To learn more about the embedded sessions, reach out to us.
FlexOffers mapping in Interact
Marketing & Commerce | September 18, 2020
Introduction to FlexOffers in Unica Interact
Marketers design their segmentation logic using only a few conditions on profile attributes. Many such rules allow marketers to leverage the rich set of functionality provided in spreadsheet software, like sorting, search, filters, etc.
Marketing & Commerce | June 10, 2020
Why your marketing team needs a Marketing Resource Management (MRM) solution.
Managing a marketing initiative can be a daunting responsibility and being accountable for the P&L can be downright scary. Not having visibility into and control over those two things is a waking nightmare.
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