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Number of Posts: 9
Experience a Cloud Native integration with HCL Link
Cloud Native | July 20, 2021
Experience a Cloud Native integration with HCL Link
Use cloud data integration, data quality, and data governance. HCL Link helps connect apps to the data needed to run and transform your business.
Integrate with HCL Link in April
Data Management | April 20, 2021
Integrate with HCL Link in April
HCL Link and HCL Domino Volt have a low-code capability, making it easy to develop robust, secure, and enterprise-grade workflow-based applications.
Supply-Chain-EDI-Pack
Data Management | February 4, 2021
What is the Supply Chain EDI Pack?
HCL Link Supply Chain EDI Pack gives pre-assembled structures that convey different standards for use with HCL Link. Learn the intricate nature of the guidelines.
Delivering with the HCL Link Healthcare Pack
Data Management | January 21, 2021
Delivering with the HCL Link Healthcare Pack
HCL Link Healthcare is the pack of accelerators, including data definitions, validation, HIPAA, NCPDP, HL7, and FHIR samples.
Join the exclusive look inside HCL Link
Data Management | January 13, 2021
Join the exclusive look inside HCL Link
HCL Link enables users to activate their data by empowering the right applications and people with right data at the right time. Read additional information about HCL Link.
Challenges addressed by Link
Data Management | November 24, 2020
Challenges addressed by Link
Data transformation includes activities such as converting data types and data normalization. HCL Link helps organizations to solve multifaceted data integration problems.
Introducing HCL Link 1.1
Data Management | November 13, 2020
Introducing HCL Link 1.1
Explore the latest version of HCL Link 1.1, which provides a unified solution for data integration.  It helps make a connection between applications and the data needed to run.
Make your ideas happen
Marketing & Commerce | February 14, 2020
The New Ideas Portal- How can you influence Unica’s product roadmap?
As a product owner, even after the successful launch of a product, it’s common to be surrounded by ideas from every possible source.
Unica and Email Service Provider(ESP) Integration
Marketing & Commerce | January 30, 2020
Unica and Email Service Provider (ESP) Integration – Best Practices
Let’s Geek out on Unica! Best Practices Blog post: Unica and Email Service Provider (ESP) integration. I think 2020 will be shaping up to be the year where everyone starts to realize they have too much tooling to manage in their martech stacks. I have been getting many requests lately around best practices for getting tools to work together or to provide clarity about what function should be performed in which tool in the stack. Recently, one of our banking customers reached out for some advice. They have outgrown their current email service provider, replacing them with a larger enterprise-grade email engine. They hit me with two questions: What are the best practices around integrating our new ESP and Unica? How do we architect the integration to get the most out of both platforms? The first question is pretty straightforward, as Unica was designed to integrate with any ESP.  With the release of Unica - version 12 later this year, it will be even easier with Unica Link (more information in a future post) to achieve seamless integration. The second question is endemic of my opening prediction – confusion on the part of marketers about “what gets done where” because of the proliferation of tooling. Just because we can do segmentation or A/B testing in a given solution doesn’t mean we should. The answer also requires an understanding of the functionality in the context- how a customer is set up operationally. There’s no one right solution. So on to the answers: Diagram 1 below shows what we call the Unica to ESP “return trip” integration. Step one is to generate the email records to be sent to the ESP as a result of a flowchart run in an output list. This is specified in the mail list process box in...
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