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Interact
Number of Posts: 15
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Number of Posts: 15
Personalization Playback in Unica Interact
Marketing & Commerce | November 16, 2022
Personalization Playback in Unica Interact
With the new playback feature, in Unica Interact marketers can review what happened in any time period. Drill down all the way to individual sessions to see activities by user attributes, session attributes, API history, event patterns status, and delivered and disqualified offers.
Marketing & Commerce | February 4, 2022
How to Limit the Offer Fields in Interact Offer Presentation
Know how with Unica Interact, a marketer can exclude the offer fields in the offers that are presented to the customer, or they want to show only the offer fields.
Marketing & Commerce | October 21, 2021
Interact Triggered Message Integration with Apache Kafka
Unica Interact Triggered Message capability is popular. When a Triggered Message rule is activated, the corresponding Marketing message is sent to Dispatcher.
Integration with HCL Unica Journey
Marketing & Commerce | October 13, 2021
Offer Integration with HCL Unica Journey
Integrate with HCL Unica 12.1 Centralized Offer Management (COM) marketing platform. Learn How to configure COM Offer with Unica Journey.
Marketing & Commerce | October 6, 2021
Real Time Personalized Outbound Messages with Unica Interact and Deliver Integration
Unica Interact’s Triggered Message functionality a marketer can acquire, engage and retain customers by presenting them with offers.
Unica 12.1.1 Summer Release
Marketing & Commerce | July 30, 2021
Releasing the new feature pack – Unica 12.1.1 Summer Release
HCL Unica is the marketing automation platform that helps customers achieve personalization at scale. Unica 12.1.1., also available as a cloud native-as-a-service.
Marketing & Commerce | June 9, 2021
Unica Interact – Enhance Event and Event Pattern
Event Pattern is an important component of Interact, and a marketer uses it to track changes in customers’ behavior in real-time and act accordingly.
Marketing & Commerce | February 3, 2021
Unica Interact – Better Handling of Learning Attributes with Auto-Binning
Unica Interact allows marketers to perform real-time segmentation based on their behavior and actions while exploring your product and website.
Unica Centralized Offer Mannagement
Marketing & Commerce | August 6, 2020
Offer Creation Using Unica Centralized Offer Management (COM)
Having an offer management system in place enables you to manage offers, their priorities, the number of times a customer sees a specific offer, to which customers the Offer should be shown to. With offer management, you can easily personalize your offers and tailor an efficient user experience for the audience. %
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