Email Marketing
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Number of Posts: 10
Marketing & Commerce | April 7, 2022
Unica 12.1.3 Marketing Platform 2022 Spring Release
HCL Unica, the marketing automation platform that helps customers achieve personalization at scale, is excited to announce the release and general availability of our latest Spring 2022 update to the Unica 12.1 cloud native integrated marketing platform – Unica 12.1.3.
Marketing & Commerce | November 2, 2021
7 Killer Features in Unica Deliver
Unica Deliver has gone through an epic transformation over the past couple of years. Learn more about its capabilities in the new release.
Marketing & Commerce | August 7, 2021
7 Tips for Increasing Email Open Rates
email marketing automation: 7 tips for increasing email open rates
Marketing & Commerce | March 8, 2021
Configuring HCL Unica Deliver with HCL Unica Campaign
With the HCL Unica Deliver product introduction in version 12.1, we can say that HCL Unica Suite is a complete martech solution.
Marketing & Commerce | December 31, 2020
Unica Deliver – Digital Marketing Automation @ Scale
HCL introduced HCL Unica Deliver in V12.1 to provide seamlessly integrated, automated, and ad hoc engagement of customers across digital channels with timely, personalized digital messages.
Marketing & Commerce | December 2, 2020
Comparative analysis in Unica Suite
To increase Marketing effectiveness and Return on Investment, marketers should engage in a comparative analysis by using different techniques. Different HCL Unica Products uses different techniques like A/B Testing, Target vs. Control analysis to do Comparative analysis
Marketing & Commerce | October 14, 2020
Case Study- Preparing for Success with Unica Deliver
My personal favorite example was when one of our customers consolidated over two hundred newsletter campaigns for individual newspaper publications into a single lights-out campaign.
Marketing & Commerce | September 24, 2020
5 Essential Reasons to Deliver Results with Email Marketing Automation
Email marketing is evolving and still remains one of the most effective channels for running campaigns. Today’s customers want their email communications to be unique, tailored to their needs and behavior.
Marketing & Commerce | July 30, 2020
Unica V12.1 = 4; Are You Ready for More?
we’re going to illustrate how Unica V12.1 harnesses the power of the number 4. This means we’re going to show you 4 key features of our new integrated cloud-native platform and 4 functions that make each of the 4 features work!
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