Having an offer management system in place enables you to manage offers, their priorities, the number of times a customer sees a specific offer, to which customers the Offer should be shown to. With offer management, you can easily personalize your offers and tailor an efficient user experience for the audience. %
Everyone is trying to do more with less – quickly. I have clients who ask me all the time “How do I makes things faster?” or “How do I streamline campaign execution while doing more campaigns?” Both valid questions. Folks want to execute at scale, do more personalization, and run more campaigns in more channels simultaneously. This is where the magic that is Unica can come to the rescue.
The ‘Campaign’ uses binary sort collation but this is not enough. I encountered a case where two databases (Oracle and Netezza) are using binary sort collation but still, it results in incorrect sort order.
An outbound trigger is the execution of a command, batch file, or script (that is stored on the Campaign Application Server) that takes place after a flowchart or process is run. You can define triggers to perform virtually any action, such as opening an application, sending an email, or running a program.