Digital Experience

Platform for combing content, applications & delivering personalized experiences

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Digital Solutions | April 15, 2021
Digital Tools to Transform the Employee Experience
Every successful company invests in customer experiences, but far fewer are making the kind of investments in employee experiences that truly matter. As companies add more and more applications to support their business and customers, employee experiences can be neglected — even though now the need has never been greater. Digital platforms and tools are an essential component of an effective business to employee (B2E) strategy. An employee experience is the sum of interactions and exchanges an employee has within their company — both personally and organizationally. How an employee perceives his or her journey through all the touchpoints within the organization matters. A lot. Why? Because employees are the true drivers of your business and the better the employee experience, ultimately, the better the customer experience. A Gallup study found “that companies with highly engaged employees outperform their competitors by 147% in earnings per share,” and that highly engaged employees are energized through an exceptional digital workplace. Businesses are also seeing a cultural shift with new norms and expectations from employees. Add to that the recent pandemic, which has accelerated the use of digital tools and driven the need for companies to invest in digital platforms like never before. As employee demands and outside pressures continually grow, companies can’t afford to ignore these expectations if they want to attract and retain talented employees and teams. Employee portals are key to improving the overall employee experience. Whether it’s an employee searching for IT support documentation or taking an eLearning class online, these B2E portals offer the opportunity for businesses to radically improve the employee experience. You first need to understand why your employees would be using intranet portals. Are portals used to collaborate with other employees, search for answers to common questions or just necessary for getting work done? Gaining...
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Actionable Insights Now Part of HCL Digital Experience
HCL Digital Experience is a proven platform – purpose built and trusted by enterprises worldwide – for the demanding needs of an organization’s business-critical digital experiences. It provides a secure personalized experience integrating content, data, applications and processes from a variety of systems into a singular experience. Doing and delivering all this can be complex – that’s where HCL Digital Experience helps.  Part of the complexity comes from understanding who is on your digital property, what they are doing there, and how you can make the experience better, faster and more personalized with the data you have. Our new seamless integrations with powerful new analytics capabilities via Unica Discover and Google Analytics help organizations deliver more relevant experiences to all of their audiences and can lead to improving conversion rates by 85%.  Plus, enhanced integration with HCL Commerce provides a complete solution across the customer journey providing rich insights behind the login.  HCL Unica Discover HCL Unica Discover is an analytics platform that empowers marketers to capture, replay and visualize individual online user experiences to better identify how they can improve their digital experiences. Easily analyze and optimize your HCL Digital Experience customer journeys with the following capabilities from Unica Discover:  Struggle Resolution: Detect and address user struggle in real time with session replays.  Behavior Insights: Improve user experiences through capturing and analyzing behavioral data. Business Impact Analytics: Gain better visibility into business impact and opportunities for improvement.  This provides a more complete and actionable view of customer journeys across all your digital channels. This helps to ensure a consistent experience, every time, driving better conversion rates, customer satisfaction, and customer retention.  Google Analytics Google Analytics (GA) is a web analytics service that helps marketers track, report and analyze in-depth detail about website visitors. HCL DX has streamlined the configuration setup with GA to save time and development resources.  Now Marketers have the insight they need to make better decisions built into their DX instance, and share the right content, to the right...
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Cloud Native, Digital Solutions | February 15, 2021
Your Digital Experience Should Evolve with You
With deep integrations and a history of rock-solid reliability, see how HCL Digital Experience has evolved into the industry’s most robust cloud-native platform. Our top global digital agency firms tell us, “it’s much harder for DX platforms that support the anonymous user experience to bridge into the known user experience and integrate everything “behind the login.” HCL DX at the core shines by bringing all those applications and processes to life with relevant content that completes the customer journey”. It has been only 18 months since HCL acquired IBM Digital Experience, the longtime DX platform that is the leader across every analyst report in this space. We are incredibly proud of the progress we have made in advancing the technology to new heights — making the user experience more intuitive, providing modern tools for developers, and giving administrators more flexible options to deploy new capabilities 10x faster than before, whether in their on-premises environment, in the cloud, or in a hybrid cloud environment. We have come a long way, and the journey continues! When you are a leader, the competition can get fierce. Let's set the record straight. REALITY: Far from it. Our proven legacy in digital experience for decades has established deep trust from prospects and customers alike. Our eye for innovation has not been stifled as a result of our traditional systems and has in fact been accelerated since joining HCL. In the last 18 months, we have increased our engineering headcount by triple digits worldwide, and this trend will continue as we look to continue to build innovation our clients need. We have undertaken a continuous delivery model and have delivered 11 new releases since July 2019 and we have been recognized as the LEADER in the SPARK Matrix for DXP.   REALITY: Wrong! We have recently...
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Digital Solutions | February 11, 2021
You know HCL Digital Experience. You know Portal and WCM.
Since joining HCL, we’ve shipped 11 new releases of Digital Experience based on your input to better enable business-critical digital experiences. Whether you are a developer, enterprise architect, release manager, or product owner involved with your DX projects, we need your experience and expertise. HCL is inviting our customers to participate in targeted virtual design-thinking workshops to share ideas for the Digital Experience roadmap for 2022 and beyond. During our live, interactive two-hour session, we will cover: What we are working on for 2021 Understanding what’s working (or what’s not working) with your current deployment Gather input on the core components you’d like to see in the roadmap Collaborate on ideas for the next wave of product and ecosystem innovation Connecting you to the HCL product management, technical, and development teams The #DXInspire Jams will be held on March 9th and 11th for the EMEA time zones, and March 16th and 18th for the NA/LATAM time zones. Because space in the workshops is limited, if you are interested in joining us please sign the form today and we will follow up with the meeting details.  Help shape the future of your HCL DX. We look forward to meeting. [button link="https://hclsw.co/pm99no" type="big" color="black" newwindow="yes"] Join HCL DX Inspire Jams[/button]
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Cloud Native, Digital Solutions | January 13, 2021
Deploy Cloud-Native HCL Digital Experience — in Minutes — with HCL SoFy
Cloud-native adoption can seem complex and daunting — but it doesn’t have to be. Digital experience platforms that connect and integrate some or all parts of your enterprise require thoughtful planning, organization and testing to successfully make a cloud-native transition. The benefits to adopting a cloud-native approach, however, are huge. From reducing your total cost of ownership (TCO) to speeding up the development process and delivering experiences during peak times without service interruptions, adopting cloud will accelerate business processes, improve system reliability, and preserve the value of your investments.  With HCL SoFy you can dramatically simplify and accelerate a cloud-native deployment of HCL Digital Experience … it will take about the same amount of time it takes to make a cup of coffee(!).  You can also connect other HCL products and services in just a few clicks — and discover the native synergies within HCL’s family of products — in a cloud-native environment.  Testing New Possibilities  Deploying HCL Digital Experience cloud-natively in minutes may sound too good to be true, but HCL SoFy makes it easy. HCL SoFy paves the way for rapid testing and prototyping cycles that enable organizations to speed cloud-native adoption, reduce TCO, auto scale services based on demand, and even accelerate the deployment of your feature pipeline keeping organizations ahead of competitors.  HCL SoFy enables organizations to quickly assess and test cloud-native strategies to see what best fits adoption plans. It also helps organizations quickly gain the expertise to successfully adopt cloud-native and establish an understanding of what is required to make a transition to a cloud-native environment.  Using HCL Sofy, businesses can gain valuable insights to help plan cloud-native adoption transitions based on hands-on expertise and real-world scenarios.  Watch this video to learn more. Taking the Guesswork Out  The move to cloud-native solutions has many benefits but getting started and assessing the differences in implementation (compared to an on-premises installations) has historically stopped many organizations from taking the plunge. Learning how to transition your HCL Digital Experience platform to a cloud-native deployment using container, Kubernetes and microservices technologies used to be painful, but, now with HCL SoFy, it’s much easier to understand, plan and take the guesswork out of making the cloud-native transition. With HCL SoFy, you can also connect other HCL products — such as HCL Unica and HCL Commerce — to provide a world-class experience to your customers with just a few clicks.  Tell Me More  HCL is not only committed to providing the latest cloud-native technology, but also to helping organizations successfully transform to being entirely cloud-native. Learn more about how you can take advantage of HCL SoFy’s powerful features with HCL Digital Experience by registering to see it in action in a short webinar and live demo or through scheduling a free personalized workshop where our team can help you get started.  [button link="https://register.gotowebinar.com/register/7194598673384101135?source=blog" color="silver"] Register Today[/button] [button link="https://leap.hcltechsw.com/apps/anon/org/app/9f05f80f-f0d9-4559-8eb6-9f025699aa91/launch/index.html?form=F_Form1" color="silver"] Schedule a Free...
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Digital Solutions | January 12, 2021
Six Ways to Ensure Your Digital Experience Is Excellent. In a Digital-Focused World, Make Sure You’re Working With the Best
A digital experience takes place when a customer has an interaction with an organization exclusively through digital technology. The world was already heading in an increasingly digital direction, but in the wake of COVID-19, as more and more teams and organizations have been working remotely and relying on technology to power their workflows, a strong digital customer experience has never been more imperative. What are some steps you can take right now to maximize your digital experiences?  Invest in strong customer experience software In order to ensure that they’re providing the best possible customer experience (or CX), companies need to prioritize their customer experience platform — cheaper one-trick-pony solutions won’t cut it. A strong CX platform will offer personalized options to the customer, ensure that their information is secure, and offer quick and reliable self-service when needed. Advanced data collection and machine learning personalization solutions included in a CX platform make a well-rounded solution crucial to invest in.       2. Provide a secure platform When providing secure personal information such as a bank account or patient ID, customers need to be sure that private and personally identifiable information is handled safely and securely. Though customers are generally willing and enthusiastic to engage in convenient digital experiences, the major data breaches of recent years still leave plenty of consumers understandably skittish about providing organizations with personal info. According to data gathered by Lift361, “strong security increases overall customer satisfaction from 13% to 40%, and customers have shown they are willing to spend more with companies they trust to protect their privacy and data.” Ensure that your tech has personal security measures in place and be transparent with users and prospects about just how safe they can feel using your platform. [button link="https://www.hcltechsw.com/products/dx" type="small" color="silver" newwindow="no" textalign="center"] HCL Digital Experience is one of the most secure solutions out there, trusted by 8...

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Trends in Digital Experience transformation from IDC
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Customer Behavior Insights for Commerce and Digital Experience
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HCL Digital Experience Summer Launch – 2021
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Driving Business Innovation: Taking Your First Step toward Cloud-Native with HCL
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Digital experiences matter in times of crisis. Chatbots can help.
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How to deliver sophisticated, personalized digital customer experiences for better patient care
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Digital Experiences matter in times of crisis. Alerting can be key.
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Digital experiences matter in times of crisis. Lessons learned from the State of Ohio.
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Introducing HCL Digital Experience 9.5. Now Easier. Faster Cloud Native.
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