APIs help companies connect with customers

The ability for APIs to enable digital transformation is the primary reason they have been adopted by commerce platforms and many of the vendors who live in that ecosystem. APIs provide an easy solution to create new channels for customers and develop new products and services. An effective API can give new and existing customers a reason to interact with your business and connect with you on a personal level — by making the experience stand out and helping define your brand. They are also agile enough to survive the new way of life in today’s digital IT world based on Cloud, IoT and AI.

Gartner predicts that by next year, a typical eCommerce experience will depend on at least 30 integrated applications, up from 16 just a couple of years ago. APIs are the glue that makes it possible to do this.

SoFy Takes Away the Complexity

We’ve blogged before about the HCL Solution Factory (SoFy), a rich catalog of products and rest APIs containerized for custom cloud solutions and designed to help accelerate the adoption of cloud native. The response from everyone who has seen it, is that they immediately see the value.

One of the many things that gets users excited is how SoFy brings APIs to life. Too often when the business needs to enhance the experience by integrating products together, they find it is too complex, that they don’t have an environment ready to use to test it with, and they don’t have the documentation easily to hand. Now with SoFy they have one-click deployment, which ensures immediate accessibility to the application or platform like HCL Commerce. Secondly, they have access to all the Commerce APIs right there in SoFy, along with the documentation and Swagger, so they can start playing with it immediately and even throw some (xml) data at it to see it work! Where’s the complexity in that? I’m a marketing guy who has been in the software business a few years and even I can do that!

Today, agility is the key to the success of the business and with SoFy we give you that agility, plus we are advancing cloud native technologies together and finally solving the integration nightmare.

Don’t believe me, try it for yourself. Learn more here or Sign up for SoFy and see the next generation of cloud at work.

And don’t forget to register for our CommerceConnect event to see what’s coming in our Summer 2021 release, including information about SoFy!

Comment wrap
Further Reading
Marketing & Commerce | October 12, 2022
B2B Commerce Has Moved to the Top of the Digital Agenda – Are You Gearing up for Digital B2B?
Many industries have identified B2B markets as a major source of revenue growth. In fact, B2B online customer touchpoints and interactions are seen as top development challenge in 2022 read the blog to know more.
Marketing & Commerce | October 6, 2022
Recap of Our Webinar ‘Getting Into Marketplaces?’
Watch the webinar to comprehensively understand the marketplace and why you must consider the marketplace for your eCommerce strategy.
Marketing & Commerce | August 30, 2022
HCL Commerce Medals in 11 out of 12 categories in the 2022 Paradigm Report
The Paradigm B2B report is an exclusive annual publication crafted by Andy Hoar and the world’s leading authority on B2B eCommerce business & strategy.
Filters result by