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Bajaj Electricals Limited – part of “Bajaj Group” is a globally renowned and trusted company. Their business is spread across – Consumer Products (Appliances, Fans, Lighting), Exports, Luminaires and EPC (Illumination, Transmission Towers and Power Distribution).

They recently launched a brand new ecommerce site designed to deliver a world-class experience for their customers while reducing the time and effort required to maintain the platform – giving them more time to focus on business-driving innovations.

This is a great example of the API-first nature of the HCL Commerce platform as Bajaj needed their partner Solveda to integrate the platform with a complex Oracle ERP in the backend, Adobe Experience Management on the front end and their IBM Sterling Management system. And on top of that, they built a custom ecommerce site that truly captured their brand.

“It was a great experience working with the Bajaj team. They really had an ambitious vision for how they wanted to update their commerce site and make it more focused on the customer’s experience. Thankfully our team at Solveda was able to leverage the full capabilities of HCL Commerce [V9] to execute against Bajaj’s vision and deliver an excellent commerce site in the given time frame.” Deepak Agarwal, CEO India, Solveda.

The end result is a beautiful, custom-built website that delivers a clean, simple shopping experience for their customers with a lightning fast experience…all while maintaining their existing technology stack.

https://shop.bajajelectricals.com/home

 

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