A/B testing is essential for every marketer, to understand what gets them the most reach and value to their campaigns. Let's learn how we can do that in Unica Deliver.
Do you want hands-on experience with a B2B or B2C marketplace platform? In our latest Getting Started & Making the Most of HCL Commerce Marketplace with HCL SoFy, we review how you can easily access HCL Commerce Marketplace with a click of a button to explore its capabilities. In addition, we answer frequently asked questions to help you better understand how to leverage this platform as part of your eCommerce efforts.
People like receiving text messages from their favorite brands whenever they run discounts or sales. According to a study, more than 6,000 consumers, 85%, wanted to get text messages from brands. Read the blog to know more about SMS Marketing
Using marketing automation tools is one of the most effective ways to build a marketing program that will scale as your company grows. Additionally, it can align with your customer service and sales departments, helping in lead nurturing and improving conversion rates.