Shruti Jadhav is an Associate Research Director at Quadrant Knowledge Solutions. She is responsible for planning, managing and conducting global strategic market outlook, market insights, technology guide, SPARK Matrix analysis, and user consulting assignments. Shruti’s research focus areas include retail and eCommerce, customer experience, digital commerce, marketing technology, and such others. Shruti is also a part of user and vendor consulting group that focuses on delivering various consulting projects, including technology architecture planning, vendor/technology selection strategies, operational due diligence, and custom market intelligence. As part of the global Megatrends and industry convergence analysis, Shruti is tracking the impact of advanced analytics, AI, ML, and automation technologies on global technology developments and its overall market impact.