Lalit became Unican when he joined Unica Corporation in June 2007. He transitioned to IBM when IBM acquired Unica. He was also part of IBM Australia before joining HCL. During his carrier in the Unica world, he has contributed to different roles like Advisory Software Engineer, Managing Consultant before settling down in the Unica Technical Support team. Lalit is very passionate about helping customers not just during the initial implementation phase but also after that.
Having an offer management system in place enables you to manage offers, their priorities, the number of times a customer sees a specific offer, to which customers the Offer should be shown to. With offer management, you can easily personalize your offers and tailor an efficient user experience for the audience. %