Jacqueline Clauss is a Unica Solution Architect for HCL Technologies with an industry focus on Financial Services. As a Marketing technologist, she has over 8+ years of domestic/international consulting experience primarily focused on real-time marketing customer engagements. In addition, she has over 20+ years in the Technology sector including lead roles in data warehousing, data architecture, and data modeling.
Understanding that marketing starts with segmentation, Unica Suite has built-in functionality that supports the creation of defined, reusable segmentation across your marketing initiatives.