Gurpreet Singh is managing QA teams for HCL Interact and Centralized Offer Management, he has more than 16 years of work experience in Software Testing on varied IBM products & technologies. He has been working with the Unica team for last 8+ years and worked on varied Marketing Software(Unica) family product
The latest marketing technique utilizes two webpage versions: application, offers, email, and marketing asset to analyze and understand which performs better.