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Caley Iandiorio
Commerce Product Marketing Manager
Posts by Caley Iandiorio
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Marketing & Commerce | January 19, 2021
Five Star Feedback for HCL Commerce Connect!
We’ve wrapped another great virtual event for our customers and partners and the feedback was better than we could have wished for! Thanks to all of those who attended and if you missed it, don’t fear! It is all available on-demand. Teaming with customers, partners and industry experts, we delivered 4 sessions where we spoke to the future of HCL Commerce and how we’re going to get there (hint: through continued investment and close collaboration with our customers and partners) and introduced our three latest WOWs. Below is a quick recap of the sessions and links to see them on-demand: A Double Play from HCL Commerce Watch our fearless leader Gary Schoch as he lays out our strategy and vision. 2020 was an exciting year for HCL Commerce with two major releases that energized our customers, partners and the market. That energy was captured in the Sneak Peek webinar for this event. Gary amps up the excitement even further as describes the future of the platform. Herman Miller talks B2B Commerce, V9 and Analytics Catch Brian Gillespie’s best Conan O'Brien impression as he talks with Rob Richardson of Herman Miller and discovers some of the unique ways they engage with customers and dealers. Rob will also share the unexpected benefits of moving to V9 and why analytics are so important to Herman Miller. To wrap up, we'll demonstrate HCL Unica Discover's ability to gather powerful insights about your customers' behavior. Hot DAM! Simplified Content Creation and Management Everyone wants more power and control of the customer experience. HCL Commerce has made it easier for business users by embedding CMS and DAM capabilities directly into Management Center. Hear from Aaron Pickrell and Avnet who have been creating engaging experiences through the use of content. The Next Generation of Commerce is Cloud...
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Marketing & Commerce | January 6, 2021
It’s Almost Here – the Fall 2020 Release Launch Event
January 12th is less than a week away, which means in no time at all, you’ll be able to see all the great new capabilities available in our latest release. Want to put more world class into your customer experience? We’ve given you more control, more power for better customer experiences. Empower your business users to create compelling customer experiences with a powerful content management system (CMS) Accelerate the delivery of engaging customer experiences through the digital asset manager (DAM) Simplify syndication of your content to any sales or marketing channel to ensure your customers get the right content and information when they need it. Looking to optimize your merchandising? Now you can quickly and easily capture and analyze behavioral data to sell more. Visualize the health of your digital business in one place with Google Analytics and Google Tag Manager Detect and address user struggles in real-time to improve the customer experience Use behavioral insights to proactively retarget customers who didn’t buy Need a more flexible, agile and scalable platform? Cloud native delivers the platform portability you want across cloud and hybrid for your commerce, data and customer experiences. Simplify deployment of high impact changes and updates to innovate faster Easily extend the customer experience with a fast and flexible integration framework Single click deployment to Google Cloud Platform to enable new commerce sites in minutes We are all about showing, so join any of our 4 sessions to see what our new release delivers and how it can help you sell more. Register Here  
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Cloud Native Marketing & Commerce | December 21, 2020
Fall 2020 Release, the March of Cloud Native and the Evolution of Commerce
With the GA of HCL Commerce’s Fall 2020 release (watch the release video here) we have taken another massive step forward in the evolution of digital commerce. It has long been our belief that by investing in cloud native for our architecture, we will gradually displace the notion that multi-tenant SaaS is the de facto standard for customer experience platforms. Each new innovation that we bring to market and is embraced and adopted by our customers, proves that cloud native delivers what they need to ensure they are creating innovative, engaging and differentiated customer experiences – whether B2B, B2C or B2B2C. We are lucky to work so closely with our customers across these different business models because they help us understand the “Why” driving the groundswell of adoption of cloud native: Portability – This is a simple concept but one that gets glossed over with multi-tenant SaaS solutions. The idea that the customer would want to move their software to any cloud - public, private, hybrid or any combination, isn’t even a consideration in the multi-tenant world. It’s one choice, take it or leave it. But with cloud native you have choice to deploy where you want, how you want and when you want. You have control of the decision based on capabilities offered by that cloud provider that makes the most sense for your business. Custom Customer Experiences – Digital has quickly become critical to a business’ success. Hand in hand with that growth is the increased need to create unique customer user journeys that serve the needs of your buyers as well as differentiate your business from your competitors. You need to stand out and cloud native commerce gives you unlimited ability to set your brand apart. Extensibility – While cloud native empowers business users to create unique...
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Marketing & Commerce | November 20, 2020
What it means to go Beyond the Transaction
18 months ago, IBM WebSphere became HCL Commerce, part of the HCL Software unit. I, like many of my colleagues, wasn’t quite sure what to expect. But one of the key messages the leadership team ingrained in us is that HCL Software and HCL Commerce by extension, would be an organization focused on helping our customers excel.
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Marketing & Commerce | November 10, 2020
Don’t Miss our Fall 2020 Release Sneak Peek
Hard to believe we’re closing in on the end of 2020. It has been a crazy year! Yet despite all of the challenges our team and our customers and partners have faced, we have stayed positive and worked together to bring you our 2nd major release in 2020. Truly a collaborative effort with our customers and partners who have extended themselves beyond the transaction to ensure we are always bringing relevant, impactful improvements to the platform. Our Fall 2020 release is going live on December 11th and features some phenomenal additions to help you sell more stuff. To give you a little preview of what’s coming, including live demos across our three wows, we are hosting a Sneak Peek webinar on November 20th to demonstrate: World Class Experience - More control, more power for better customer experiences. Building on the 9.1 release, we are embedding a Content Management Solution and a Digital Asset Management Solution that makes it even easier for your business users, merchandisers, marketers to create engaging experiences and manage compelling content like shoppable videos. Optimized Merchandising - Capture and analyze behavioral data to sell more stuff With the integration of behavioral analytics from HCL Discover, you can proactively target your customers based on a deeper understanding of their behavior on your site, taking actions to improve their experience and engage them with timely and relevant content. Additionally, this release enhances our customer data platform with the integration of Google Big Query and Google Analytics360 enabling you to have all your customer data in one place for a holistic view of their behavior Cloud Native - Build and run scalable applications in modern dynamic environments such as public, private and hybrid clouds Underpinning everything we do is our Cloud Native strategy. Need to scale to 30-40K transactions a...
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Marketing & Commerce | November 3, 2020
Have you met our engineers yet?
We recently kicked off a series of virtual discussion and Q&A sessions between our customers and our engineering team. It’s an opportunity for customers to get to know the engineering team, ask them questions about capabilities, design thinking and why they made certain decisions about the platform around a specific theme. We aim for a smaller group to ensure all participants have an opportunity to ask questions, offer opinions and feel like they are part of the session and community. Our first two were excellent, with great attendance and participation from our customer community. Below is a quick recap of both of those sessions, as well as a look ahead to our November Meet the Engineers session, which will be covering the Storefront. Session 1 – Cloud & Deployment - September 14 For this session, we brought in our team of experts who focus on the platform’s native ability to deploy quickly in any cloud environment. The attendees were very engaged, with questions falling into two primary categories: 1) Best practices for deploying in a cloud environment (Google, AWS and Azure all came up) 2) How HCL business services and API-first architecture work with integrations to supporting technologies (ERP, CMS, etc). A great opening session that went the full 90 minutes, and still had a few questions open and scheduled to be pursued in follow-up meetings. Session 2 – Performance Tuning – October 14 Our second session was intended to be very timely for the upcoming holiday shopping seasons which grip much of the world, helping our customers think through how they tune their site performance in preparation for (likely) recording breaking online shopping. Here, our discussion centered heavily on caching tips and best practices, including the use of REDIS and DynaCache to ensure high performance and great customer experiences...
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