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Caley Iandiorio
Commerce Product Marketing Manager
Posts by Caley Iandiorio
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Marketing & Commerce | November 8, 2021
See What’s Possible with HCL Commerce’s Personalization Capabilities
HCL Commerce offers a vast array of personalization options using the marketing engine and search rules. you will be able to create your own user interfaces and learn the basics of building marketing activities programmatically.
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Marketing & Commerce | August 3, 2021
HCL Commerce earns 8 medals, including a Gold!
  The Paradigm B2B Enterprise and Mid-market reports are live! This in-depth vendor analysis is a dedicated assessment of the top ecommerce platforms in the B2B space led by Andy Hoar, a long-time analyst and influencer in the B2B ecommerce space. Andy and his team conducted extensive research including live demonstrations with Q&A, interviews with customers and more to ensure a comprehensive and accurate reflection of the platforms’ capabilities. HCL Commerce medaled almost as much as Michael Phelps! We received medals in 8 out of 10 categories for both the Mid-market and Enterprise reports, a significant improvement over the 2020 reports where we received medals in 5 out of 10 categories. We also increased the quality of our medals from 4 bronze and 1 silver in 2020 to 3 bronze, 4 silvers and a gold! I think the biggest story is to come out of this is that Andy (and the analyst community) is starting to see the improvements we are making in our platform and the fundamental benefits inherent in cloud-native commerce. The proof is in the pudding as they say and by showing Andy what’s possible and having our clients tell him how powerful the platform is, we’ve seen the positive outcome in the 2021 report. Below are some of the areas Andy highlighted for HCL Commerce: 1. Handles complexity well 2. Ability to create custom catalogs 3. Facility for spinning up and managing dealer sites 4. Strong promotions functionality 5. Mature back-end interfaces and punchout- related workflows And a great quote directly from Andy: “Customers spoke highly of HCL Commerce’s platform stability and performance with one customer calling it “very powerful.” Some clients commented about HCL’s limited independent partner footprint, underpowered functionality in a few key product areas (e.g., PIM, OMS), and the measurable effort that can...
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Marketing & Commerce | June 15, 2021
Cloud Native – the Future of Commerce
The future of commerce IS cloud-native. We are investing heavily in our cloud-native capabilities because we believe this and so do our clients – so much so that they trust our vision to grow their sales beyond $160 billion annually.
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Marketing & Commerce | June 14, 2021
Performance, Scalability & Security
HCL Commerce has been a beacon of reliability for its clients dating back 20 years. With the move to a cloud native architecture, we’ve managed to improve upon that reliability by delivering elastic scalability, untouchable security and massive performance benchmarked to 100,000 orders per hour.
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Marketing & Commerce | June 9, 2021
Optimized Business & User Experience
HCL Commerce is all about simplifying and streamlining a business user’s everyday work. For this theme, our product teams will deliver innovations and enhancements to the platform that enable our clients to create amazing customer experiences. Read te blog for more information.
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Marketing & Commerce | June 8, 2021
Extensive Sales & Business Model Support
The world is transforming to digital first commerce. This transformation increases complexity in how you go to market so you need a platform that makes things simpler.
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Marketing & Commerce | June 8, 2021
Introduction to our 4 roadmap themes
As we entered our new fiscal year, we wanted to align our product and marketing strategy to better reflect how our customers use the HCL Commerce platform to drive more sales and lower the total cost of ownership. Read the blog for more details.
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Marketing & Commerce | June 1, 2021
How Punchout2Go for HCL Commerce Helps You Sell More
The Punchout2Go for HCL Commerce solution streamlines the complex process of integrating punchout capabilities helping you sell more.
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Marketing & Commerce | May 11, 2021
How Search Powers the Future of Commerce
Circumstances over the last year coupled with consumer trends around digital engagements, have made transforming to digital first a minimum viable prerequisite. But to go beyond simply surviving, B2B and B2C businesses must start with search for any new digital commerce strategy. A well-organized search strategy will improve all facets of your customer engagement from the direct impact of better, more relevant search results to the overall enhancement of your customer’s experience by leveraging the data your search engine collects. HCL Commerce partnered with Ray Wang and Constellation research to create a guide to help you think through digital search as part of your larger digital commerce strategy. The result is five best practices you can apply to optimize your project: Preview search to provide textual and visual suggestions. Search autocomplete to suggest keywords during search. Faceted search uses attributes (such as product or content features) as criteria for shoppers to explicitly filter for their search results. Full-page search lays out the initial results based on ascertained relevance Store- and product-level search bridges the gap between physical and online shopping by identifying shoppers' ZIP codes to enable a geographical lookup of nearby inventory. Why does this matter? Search is rapidly becoming the heart of the customer experience and it often initiates the buyer journey before customers even hit your site. When they do, they expect to find exactly what they want quickly and easily and if they can’t, they are happy to leave - meaning not only do businesses lose revenue, but they actively push customers to their competitors. However, there is a gap between customer expectations and what can be delivered by (traditional) search and personalization capabilities which leads to frustration for both buyers and sellers. What’s the solution? Without giving too much away, the solution entails an integrated...
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